San Antonio Web Design
Our San Antonio web design team at Viper Web Solutions specializes in professional websites based on both WordPress and Joomla CMS platforms. Our talented and creative team of web designers, programmers, and marketing professionals will provide the most effective website to engage your target audience, drive traffic, and convert your online visitors into customers.
Quality Web Design
Let’s face it. Our world today is saturated with self-proclaimed “Web Designers” but how will you know the difference between a quality web design and a mediocre one? If you’ve been searching the internet for San Antonio web design companies it’s easy to become overwhelmed with technical terms you’ve never heard before and personally have no interest in learning about. You can also become overwhelmed with too much information whereas all the web design companies you’ve visited are starting to sound the same and you’re becoming less confident which one is best for you. An attributed quote to Albert Einstein is “If you can’t explain it simply, you don’t understand it enough.” Although we couldn’t confirm that he actually said that it does make a lot of sense and at Viper Web Solutions, we try to explain everything as simple as possible. Now let’s see if we can simply explain our concept of a quality web design.
In short, a quality website is one that provides useful, relevant content with a good overall user experience that will attract visitors, generate leads or sales, and keeps your audience coming back for more.
However, there are many individual factors that attribute to that summary. Let’s break it down into twelve brief, yet important, main categories below.
12 Key Features for a Quality Web Design
Content is King!
Don’t put the cart before the horse. Define your content before you decide how the website should look.
Know Your Audience
Consider the needs and expectations of your ideal visitor and appeal to those users on an intuitive level.
Use the most relevant and user-friendly available to convey information whether its photos, videos, etc.
A clear structure, visual clues, and easily recognizable links help users find the path to their aim
White Space is OK
White space reduces cognitive overload and makes it easier to digest the information presented on the screen.
Let users explore your site and discover your services without forcing them into sharing private data first
Strive for Simplicity
Users rarely visit a site just to enjoy a nice design – they are looking for specific information
Use What Works
Stick to standard design conventions, don’t try to reinvent the wheel. Users prefer not to have to figure out sites
Keep the layout and branding consistent between all the pages of your website.
Call to Action
Guide users to perform useful actions and increase sales generation
Optimize the site for Search Engines using the latest white hat techniques
Track Your Visitors
Use tools like Google Analytics to track visitors and improve conversion rates
Today there are hundreds of different devices available that we use every day to browse the web. Over the last few years the latest browsers statistics show that the internet is actually being viewed more on mobile devices than it is on desktop computers or tablets. With all the different device brands, screen resolutions, and operating systems, how can we possibly ensure that your website will look good on all of them? Easy, our professional San Antonio web design team will make your website layout responsive, meaning it is coded to automatically adjust for each screen resolution to provide a more user friendly experience. This is usually achieved by taking advantage of either the CSS Grid or Bootstrap framework.
If you want to stay relevant and up to date with the latest technology you’ll want a responsive website built on one the most popular CMS platforms available today. CMS stands for “Content Management System” which is a powerful software application that is used to create and manage your website content. A CMS provides a user-friendly control panel where site administrators can login and manage all aspects of their website content, media, and pages without having to mess with any code or hire a San Antonio web design expert every time they need to make an update. Today’s most popular CMS platforms even offer built in features for SEO that instantly improve your search engine ranking.
The best part about the CMS platforms we use is that they’re “open source” meaning they are free to use and modify without being limited or bound to a specific software license. What makes these platforms so powerful is the ability to add new website features by simply installing additional applications called plugins or extensions. Plugins or extensions can be anything from a simple calendar or a photo gallery to a fully automated eCommerce solution. Plugins and extensions can be free although many are commercial versions but at least this allows us to only purchase the software licenses we need keeping the overall costs to a minimum. There are thousands of plugins and extensions available to choose from but our experienced development team knows which ones are the best and only use the ones that are well coded for functionality, site performance, and security. Click on the content management systems below to learn more.
Need to sell your products online? We offer the very best eCommerce solutions available. WordPress, Joomla, and Drupal all have eCommerce plugins and extensions available to get your online store up and rolling such as Woocommerce for WordPress, Virtuemart for Joomla, and DrupalCommerce for Drupal. Magento is another CMS that is specifically designed for eCommerce stores and geared towards large businesses with grand designs. If you own a retail store with thousands of products and want to start selling them online then Magento may be the best solution for your online store. However, to get the most of it, a larger budget is inevitably required. Contact our friendly San Antonio web design team today for a free consultation and find out which eCommerce solution is right for you.
Search Engine Optimization
When it comes to SEO (Search Engine Optimization) there are two very important parts, On-site SEO (The optimizing of the website itself) and Off-Site SEO (SEO campaigns including backlink building, article submissions, blogs, social media posts, etc.). All the websites we build include On-Site SEO because we believe there is no reason to have a website without it.
Google Analytics is a powerful online tool kit that help track your visitors and their actions on your website by providing you with all the data you need to analyze the behavior of your user’s experience. These reports can help you improve your visitor conversion rates by trying out different techniques on your site, monitor the success of a SEO or marketing campaign, and even combine it with tools like Salesforce for an even more powerful sales solution. We set you up with a Google Analytics account and include a visitor tracking code in every website we build.
Google Search Console
The Google Search Console is a vital set of online tools needed to monitor search appearance, search traffic, structured website data, site security, broken links, 404 errors, duplicate pages, duplicate page titles and descriptions, or page redirect issues. It also allows you to track search engine crawl stats, indexed pages, sitemaps, and more. We always setup Google webmaster tools for every website we build and monitor the data for the first 3 months after the launches at no additional cost. This is how we can identify and resolve any search related issues or bugs that appear on your live website.
All websites are at risk. The reality is that more than 50,000 websites are hacked every single day. Many website owners think it won’t happen to them but if you think hackers have bigger fish to fry think again. 43% of all cybercrimes are against small businesses and many of the attacks can be carried out autonomously by bots that simply seek out vulnerabilities in websites, web hosting accounts, and web servers. There are multiple ways that websites can get attacked so you want to be prepared when taking security measures. Our knowledgeable San Antonio web design team at Viper Web Solutions takes website security seriously and include all the latest technology to ensure our customer’s websites and data are secure and monitored 24/7. If we ever do have a breach in security we have a rapid response procedure in place to combat any attacks. If your website is ever compromised we will restore it at no additional cost.
Common Website Security Threats
Viruses and Malware
Viruses and Malware – Malware stands for “Malicious Software” so viruses and malware are essentially the same thing. Malware is arguably the biggest threat to your website because it comes in all different shapes and sizes. These types of viruses are often used to access private data or use server resources. Hackers can also use malware to make money by injecting affiliate links into your website.
DDos attacks deny access to users trying to visit a specific site by basically using a spoof IP address to overload the servers with traffic, essentially taking your website offline. Then the web host has to scramble to get the servers back online leaving them vulnerable to malware.
Usually spam is seen as something that is just annoying like the spam we get in our inbox or the occasional pop-up when we’re browsing online. However, spam can be more malicious. Spam bots can hammer the comment or forum section of your website with links to other sites trying to build backlinks. While it’s usually easy to delete and manage them with little harm sometimes those links might contain malware which can harm your visitors if they click on them. Google’s crawlers can often detect malicious URLs and penalize your website for hosting spam which in turn can crush your SEO ranking.
Search Engine Blacklists
Technically, this isn’t a security threat. However, if your website isn’t properly secured, it can impact your SEO rankings.
How To Keep Your Website Safe
This basically tells visitors that they are interacting with the proper server and your visitors session is encrypted keeping the exchange of information safe. Without HTTPS a hacker can change information on the page to gather personal information from your site visitors such as stealing login credentials.
Update Your Software
Any software such as a CMS like WordPress and plugins need to be kept up to date. Most software updates come with security improvements. Hackers use automated bots to scan websites looking for vulnerabilities.
Choose a Good Hosting Plan
If your hosting provider has security on their servers you get the same level of protection. Shared hosting plans are generally cheap because your sharing a server with other websites which might not be as secure. If one of those sites gets hacked, the shared server may be compromised.
Adjust Default CMS Settings
Hackers program bots to find sites with default settings. This way they can target a wider range of websites and gain access using the same type of malware or virus. Don’t make it so easy on them. Once you install a CMS change the default settings for features like comments, user access, and file permissions.
Secure Your Devices
Don’t allow your own devices to threaten your website. There is malware out there injects malicious files into websites by stealing FTP logins. It’s easier for a hacker to accomplish this if they target your personal computer as a gateway into your website. So make sure your computer has antivirus software.
Change Your Password
25% of passwords can be hacked in 3 seconds. Password strength also matters and don’t use the same password for everything. This is an easy method to protect against vulnerabilities but many people still fail to use it.
Use Security Monitoring Tools
You can’t manually prevent attacks on your website. Instead, look for online tools and resources that will monitor your site’s security for you. Use plugins that add a firewall to your website while simultaneously fighting malware, spam, and other threats in real time. You can run security audits that will highlight your vulnerabilities so you can take preventative measures to stop an attack before it happens.
Limit User Acess
95% of cyber security attacks are the result of human error. The best way to prevent this is to limit the number of humans who can make an error. Not every employee of your business should have access to your website.
Backup Your Website
When it comes to securing your website, you should always prepare for the worst. Obviously, you never want to be in a situation where your website is compromised. But in the event that something goes wrong, your life will be much easier if your content is completely backed up.
Restrict File Uploads
Letting website visitors upload files to your website can be risky. That’s because any file could potentially contain a script that exploits vulnerabilities on your website when it’s executed on the server.
Our Seven Phase Web Design Process
Usability, UI, UX
Photos & Videos
Once we begin your project we’ll give you full access to our Basecamp project management system so you can monitor our progress every step of the way so you are always kept in the loop with the rest of the team. After your site goes live we give you 3 months of free support to guarantee your satisfaction. After that you can continue to monitor the marketing (SEO) progress until the end of the marketing campaign.
What Makes Us Affordable
Since 2015 we have modified our business model to reduce unnecessary and expensive overhead costs. The good news is not only did this change make our lives and our jobs easier; it actually benefits you, the customer, most. We know a few other web design companies here in town that still cling to their big fancy offices that they love to show off but the downside is they have to charge their customers enough to foot the bill. With today’s amazing technology we are able to handle everything from creative collaboration, meetings, conferences, project management, employee scheduling, to even payroll all online. Since our entire staff now works from our comfy home offices not only are we happier morning people but we can charge our customers far less for the same high quality services as our competitors.
Standard Web Design Pricing
Our standard pricing model first adds up all the features and services your website requires and then calculates the estimated total hours it will take to complete your project. We usually require 50% of the total website cost up front and the remaining balance will be due when your website goes live. Then any ongoing services such as optional webhosting, maintenance plans, and SEO campaigns will endure.
1. Proposal submitted.
2. Viper Web Solutions selected as website developers and hosts.
3. Client requirements defined.
4. 50% of web design cost received.
5. First draft submitted
6. Final content by client submitted.
7. Project signed off and 100% of web design cost is received.
8. Project goes live – A complete copy of the site is provided for download.
9. Monthly maintenance contract agreed or schedule of rates applied as and when needed for updates and SEO – If required